Thanks to Abe for the heads up on this one…
Britain’s National Maritime Museum announced today that it is to host the new 2010 Greenwich Horse Trials. A Museum spokesman explained: “This is a key initiative in our strategy to attract a wider audience, and will serve as an important dry run for our hosting the Equestrian Events of the 2012 Olympic Games. A great deal of management time has gone into planning this new event which maps directly onto the DCMS core objective of increasing and broadening the impact of culture and sport. Given the magnificent effort so far from all our staff, I am confident the event will be a great success.”